| Objectives of the Cancer Prevention Materials for African Americans Project | |
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Introduction
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Factors Affecting Cancer Incidence and Mortality
Among African Americans
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Your Audience
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Methodology for Finding Out About Your Audience
 Literature reviews
Direct observations
Key informant interviews
Focus group meetings
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Questions to Ask Your Audience
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Developing Culturally Sensitive Printed Cancer
Education Materials for African Americans
Message/content
Visuals/graphics/presentation
Language
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Determining the Effectiveness of the Printed Cancer Education
Materials for African Americans
Pretesting materials
Readability tests
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Closing Note
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Endnotes
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Bibliography
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