PG for AA : Objectives

Objectives of the Cancer Prevention Materials for African Americans
Project

The Cancer Prevention Materials for African Americans project, funded by the Texas Cancer Council, was developed to identify existing gaps in cancer prevention information intended for African Americans. Research has shown that African Americans experience higher overall cancer incidence and mortality rates and lower overall cancer survival rates than all other major ethnic populations in the United States.[1] It is imperative that audiovisual cancer education materials intended for African Americans be designed in ways to make them culturally sensitive and informative.

The six major goals of the project are the following:

	Conduct a statewide and national search through telephone contacts and mass mailings to locate audiovisual cancer education materials intended for African Americans.
	Organize an advisory committee of health professionals and lay persons from African-American communities to assist in the development of an assessment tool and guidelines for audiovisual cancer education materials.
	Develop an assessment tool that includes current methodologies on cultural sensitivity information.
	Develop guidelines that can be used in the development of audiovisual cancer education materials.
	Create a resource directory of audiovisual cancer education materials that are culturally sensitive to African Americans.
	Generate a final report on the development and evaluation of the project.